WASHINGTON: The maker of Toblerone chocolate bars said Sunday that the company will remove images of the famous Matterhorn mountain peak from its packaging.
Toblerone, owned by the US company Mondelez, said the packaging would be updated to reflect the company's decision to move some production outside of Switzerland -- which has strict rules on the use of national symbols, United Press International (UPI) reported.
Packaging for the triangle-shaped chocolate debuted the image of the Matterhorn in 1970, replacing the image of a bear and eagle representing the creation of the chocolate bar in Bern in 1908.
"The packaging redesign introduces a modernised and streamlined mountain logo that aligns with the geometric and triangular aesthetic," it cited a Mondelez spokesperson told Aargauer Zeitung.
Toblerone packaging will now read established in Switzerland rather than of Switzerland as the company moves some production to Slovakia, according to the newspaper.
Instead of the profile of the jagged mountain peak, the packaging will include a distinctive new Toblerone typeface and logo that draw further inspiration from the Toblerone archives and the inclusion of our founder, Tobler's, signature, the BBC reported.
According to The Guardian, Switzerland passed legislation in 2017 that restricts the use of national symbols on food and industrial packaging.
At least 80 per cent of a product's raw ingredients must be sourced from the country in order for a product to be marked as being made in Switzerland.
That requirement grows to 100 per cent when products contain milk, such as milk chocolate, with exceptions made for ingredients such as cocoa that are not native to Switzerland.
-- BERNAMA
Bernama
Mon Mar 06 2023
![Toblerone maker to remove famous Matterhorn image from packaging Toblerone maker to remove famous Matterhorn image from packaging](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2023-03/61678073052_toblerone.jpg)
Packaging for the triangle-shaped chocolate debuted the image of the Matterhorn in 1970, replacing the image of a bear and eagle representing the creation of the chocolate bar in Bern in 1908. - Facebook Toblerone
![Pelancong asing ditahan disyaki cabul pekerja spa di Pulau Perhentian Pelancong asing ditahan disyaki cabul pekerja spa di Pulau Perhentian](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2022-07/51658407048_Cabul.jpg)
Pelancong asing ditahan disyaki cabul pekerja spa di Pulau Perhentian
Polis menahan seorang pelancong lelaki warga Maghribi kerana disyaki mencabul seorang juruterapi wanita rakyat tempatan di Pulau Perhentian.
Warga Thailand seludup diesel dihadapkan mahkamah
Seorang pemandu lori warga Thailand dihadapkan ke mahkamah atas menyeleweng 322 liter minyak diesel minggu lalu.
ADUN Rembia sertai Pas: YB Kampar minta buka riben putih
Susulan pengumuman ADUN Rembia sertai Pas dalam sidang media, YB Kampar, Chong Zhemin kemuka Peraturan Mesyuarat dan menyifatkan satu penghinaan besar buat Parlimen.
#SisiTVParlimen
#AWANInews
#SisiTVParlimen
#AWANInews
![Malaysia, Brunei dalam proses rundingan muktamad sempadan darat negara - Mohamad Malaysia, Brunei dalam proses rundingan muktamad sempadan darat negara - Mohamad](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-07/41720590984_DatukSeriMohamadH.jpg)
Malaysia, Brunei dalam proses rundingan muktamad sempadan darat negara - Mohamad
Mohamad Hasan berkata buat masa ini, kerja-kerja penandaan dan pengukuran di lapangan telah meliputi 175.96 km atau 33.3 peratus daripada keseluruhan jarak sempadan.
Kim Pan Gon undur diri kesan kepada Harimau Malaya
Apa reaksi peminat Harimau Malaya dan penganalisis sukan mengenai peletakan jawatan Kim Pan-Gon?
Masuk Pas untuk sama-sama susah dengan rakyat - ADUN Rembia
Muhamad Jailani berkata, sebelum ini beliau pernah menghantar surat kepada Lembaga Disiplin UMNO memohon untuk memecat keahliannya daripada parti Melayu itu.
![Perang berlarutan antara punca kelewatan penghantaran Black Hawk Perang berlarutan antara punca kelewatan penghantaran Black Hawk](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-04/51712121864_TBADLYZAHARIjp.jpg)
Perang berlarutan antara punca kelewatan penghantaran Black Hawk
Perkara itu dimaklumkan pihak Aerotree Defence and Services Sdn Bhd iaitu syarikat yang dipertanggungjawabkan dalam kontrak perolehan perkhidmatan sewaan helikopter berkenaan.
Keghairahan final Euro 2024 dibawakan ke restoran mamak
Kemeriahan dan keghairahan perlawanan final UEFA EURO 2024 antara Sepanyol dengan England di Berlin, Jerman dirasai di Malaysia, dibawakan oleh 'Astro BizOne Watch Party' di Restoran Hakim, Seksyen 7, Shah Alam.
![Polis kesan remaja lelaki hilang sejak enam hari lepas Polis kesan remaja lelaki hilang sejak enam hari lepas](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-07/61721115027_MuhammadAdiLagik.jpg)
Polis kesan remaja lelaki hilang sejak enam hari lepas
Polis sedang berusaha mengesan seorang remaja lelaki yang dilaporkan hilang oleh keluarganya di Kuala Pilah sejak enam hari lepas.
[TERKINI] Sidang media khas FAM
FAM adakan satu sidang media khas petang nanti, difahamkan berkaitan rombakan. Kepimpinan tertinggi FAM atau barisan kejurulatihan skuad Harimau Malaya?
![Tiada lagi imej puncak gunung Matterhorn pada coklat Toblerone Tiada lagi imej puncak gunung Matterhorn pada coklat Toblerone](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2016-12/41482755057_toblerone.jpg)
Tiada lagi imej puncak gunung Matterhorn pada coklat Toblerone
Imej Matterhorn mula diperkenalkan pada tahun 1970.
![NGO minta Jakim jelas status halal coklat Daim, Toblerone NGO minta Jakim jelas status halal coklat Daim, Toblerone](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/http://img.astroawani.com/2016-12/51482757949_toblerone.jpg)
NGO minta Jakim jelas status halal coklat Daim, Toblerone
Gesaan itu dibuat dua badan bukan kerajaan iaitu Ikatan Rakyat Insan Muslim Malaysia (IRIMM) dan Pertubuhan Martabat Jalinan Muhibah Malaysia (MJMM).
![Coklat Daim dan Toblerone selamat dimakan orang Islam - Pengeluar Coklat Daim dan Toblerone selamat dimakan orang Islam - Pengeluar](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/http://img.astroawani.com/2016-12/41482755057_toblerone.jpg)
Coklat Daim dan Toblerone selamat dimakan orang Islam - Pengeluar
Pengeluar coklat jenama Daim dan Toblerone, Mondelez International, menegaskan bahawa bahan-bahan yang digunakan untuk menghasilkan coklat berkenaan adalah sesuai dan selamat dimakan orang Islam.
![Coklat Daim, Toblerone tidak peroleh sijil halal diiktiraf JAKIM Coklat Daim, Toblerone tidak peroleh sijil halal diiktiraf JAKIM](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/http://img.astroawani.com/2016-12/61482490302_tidakhalal.jpg)
Coklat Daim, Toblerone tidak peroleh sijil halal diiktiraf JAKIM
Jabatan Kemajuan Islam Malaysia (JAKIM) mengesahkan coklat jenama Daim dan Toblerone bukan pemegang Sijil Pengesahan Halal Malaysia.