Malaysia aims to strengthen its foothold in China by capitalising on Malaysian capabilities in the services sector, particularly through the promotion of franchise industry.
In a statement today, the Malaysia External Trade Development Corp (Matrade) said, in this regard, it will organise an export acceleration mission on the franchise industry from July 9-11, 2016 at the China National Convention Centre in Beijing, China.
Matrade said the mission will be in conjunction with the 16th China (Beijing) Franchise Expo (CFE), which aimed to strengthen Malaysia's foothold in China by capitalising on Malaysian capabilities in the services sector.
"Malaysia's participation in the exhibition is aimed at providing a platform for local players to strengthen their networks and promote Malaysian franchise brands.
"Matrade will also be coordinating one-on-one business meetings for the Malaysian exhibitors with Chinese buyers and potential partners from other countries at the event," it said.
Matrade said the mission will showcase Malaysian franchise brands – Coffeeland, Teh Tarik Place, Nyonyasuan, Daily Fresh, Brainchecker, Craft and Meiko.
"The meetings will be organised in collaboration with FranChina LLC, the leading franchise association in China.
"Among the franchisors attending are from the Americas, Europe and Asia.
"The event attracts over 300,000 attendees comprising investors looking for franchising opportunities," it said.
It said opportunities in China’s franchising market were not only limited to the restaurant industry but also in catering sector, education and training, real estate brokerage, commercial service as well as network technology.
Malaysia’s exports of services recorded a growth of 6.68 per cent to RM7.97 billion in 2015 while imports from China were valued at RM12.08 billion.
Matrade said although China's economic growth was expected to be at a slower pace (about 6.5 percent annually), it still provided ample business opportunities for Malaysian players.
Bernama
Mon Jul 04 2016
![Malaysia to promote franchise industry in China: Matrade Malaysia to promote franchise industry in China: Matrade](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/http://img.astroawani.com/2016-05/71462785336_Matrade.jpg)
Matrade will organise an export acceleration mission on the franchise industry from July 9-11, 2016 at the China National Convention Centre in Beijing, China.
![KPDN batal kemudahan 'fleet card' jika pemiliknya salah guna, menyeleweng KPDN batal kemudahan 'fleet card' jika pemiliknya salah guna, menyeleweng](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-08/41724163008_ShamsulNizamKhalil.jpg)
KPDN batal kemudahan 'fleet card' jika pemiliknya salah guna, menyeleweng
Pemegang 'fleet card' yang didapati menyalahgunakan kemudahan itu bagi tujuan penyelewengan diesel di bawah SKDS berkemungkinan berdepan tindakan pembatalan kad berkenaan.
![Elon Musk sedia berkhidmat dalam kerajaan AS jika ditawarkan Elon Musk sedia berkhidmat dalam kerajaan AS jika ditawarkan](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-04/41713840920_tbElonMusk.jpg)
Elon Musk sedia berkhidmat dalam kerajaan AS jika ditawarkan
Usahawan Amerika Syarikat (AS) Elon Musk pada Selasa menyatakan kesediaannya untuk berkhidmat dalam Kerajaan AS jika ditawarkan peranan sedemikian.
![SUKMA 2024: Gandingan adik-beradik tambah koleksi emas kem terjun Sarawak SUKMA 2024: Gandingan adik-beradik tambah koleksi emas kem terjun Sarawak](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-08/51724162476_Penerjun.jpg)
SUKMA 2024: Gandingan adik-beradik tambah koleksi emas kem terjun Sarawak
Gandingan adik-adik beradik Awang Sharzan Nasrin Awang Nasaruddin-Dayang Nursharzyra meneruskan penguasaan Sarawak di kolam renang apabila menambah koleksi pingat emas SUKMA 2024.
![PN Pahang sokong Muhyiddin disiasat PN Pahang sokong Muhyiddin disiasat](https://resizer-awani.eco.astro.com.my/tr:w-177,h-100,q-100,f-auto/https://img.astroawani.com/2024-06/81718469205_TuanIbrahim.jpg)
PN Pahang sokong Muhyiddin disiasat
ADUN Perikatan Nasional (PN) negeri ini menyokong penuh titah Tengku Hassanal supaya satu siasatan yang adil dilakukan ke atas Muhyiddin Yassin berhubung ucapannya semasa berkempen di Nenggiri.
AWANI Ringkas: Kecerdasan buatan
Ikuti rangkuman berita utama yang menjadi tumpuan sepanjang hari di Astro AWANI menerusi AWANI Ringkas.
AWANI Tonight: No plans for mpox vaccination programme yet - MOH
The government has no plans to implement an Mpox vaccination programme for the people of this country, says Deputy Health Minister Datuk Lukanisman Awang Sauni.
AWANI Tonight: Social media: Will licensing restrict freedom of speech?
Jerald Joseph, Chair of CSO Platform calls for clearer guidelines and better safeguards in the government’s new social media licensing rule.
AWANI Tonight: Trump posts image of fake Taylor Swift endorsement
Former US President Donald Trump came under fire after posting AI-generated images showing Taylor Swift endorsing him in the November elections, sparking backlash from the pop star’s fans.
AWANI Tonight 20 Aug 2024
#AWANITonight with @cynthiaAWANI
1. Malaysia, India elevate ties, sign 8 MoUs
2. Will media licensing restrict freedom of speech?
#AWANIEnglish #AWANINews
1. Malaysia, India elevate ties, sign 8 MoUs
2. Will media licensing restrict freedom of speech?
#AWANIEnglish #AWANINews
AWANI Ringkas: Jenayah | Lawatan PM ke India | Siasat Muhyiddin
Ikuti rangkuman berita utama yang menjadi tumpuan sepanjang hari di Astro AWANI menerusi AWANI Ringkas.