Ahli politik, 'influencer' profesion paling tidak dipercayai di Malaysia - Ipsos
Ahli politik dan pempengaruh media sosial menjadi antara profesion yang paling kurang dipercayai dalam kalangan rakyat Malaysia.
Thu Dec 19 2024
Niaga SPOTLIGHT: Digital Advertising: Localised Strategies, Global Impact
Malaysia’s digital advertising market is projected to surpass MYR 3 billion in 2024 with strong growth in social media, search, and video advertising.
Digital ad spending is expected to continue growing at a double-digit pace as companies continue shifting from traditional media to digital platforms.
The recent Singles’ Day (11.11) shopping festival saw ad volumes across the region grow exponentially, with leading brands launching hundreds of thousands of targeted campaigns, an increase of up to 500% compared to 2023, underscoring the competitive landscape and the role of creativity in driving consumer engagement.
Micro and nano influencers in particular are driving this growth. Jonathan Eg, Founder & CEO, Partipost discusses the evolution of digital advertising around Southeast Asia, with a focus on localised strategies with global impact.
Digital ad spending is expected to continue growing at a double-digit pace as companies continue shifting from traditional media to digital platforms.
The recent Singles’ Day (11.11) shopping festival saw ad volumes across the region grow exponentially, with leading brands launching hundreds of thousands of targeted campaigns, an increase of up to 500% compared to 2023, underscoring the competitive landscape and the role of creativity in driving consumer engagement.
Micro and nano influencers in particular are driving this growth. Jonathan Eg, Founder & CEO, Partipost discusses the evolution of digital advertising around Southeast Asia, with a focus on localised strategies with global impact.
Fri Dec 06 2024
Khairul Aming antara usahawan, ‘influencer’ turun padang
Situasi banjir yang dilihat semakin kritikal melanda negeri Kelantan sehingga mencecah hampir 100,000 mangsa, mendapat perhatian pempengaruh media sosial dan beberapa usahawan tempatan termasuk Khairul Aming Kamarulzaman, yang turun padang membantu mangsa banjir.
Sat Nov 30 2024
#AWANIRingkas 30 November 2024 | 9 PM
Berikut merupakan rangkuman berita setakat 9 malam, 30 November 2024
1️⃣ PKR tangguh Kongres Nasional 2024
2️⃣ Khairul Aming antara usahawan, 'influencer' turun padang
3️⃣ Kertas siasatan dirujuk ke AGC Selasa
#awaniringkas
1️⃣ PKR tangguh Kongres Nasional 2024
2️⃣ Khairul Aming antara usahawan, 'influencer' turun padang
3️⃣ Kertas siasatan dirujuk ke AGC Selasa
#awaniringkas
Sat Nov 30 2024
Buat hantaran jelik libat budak 5 tahun, 'influencer' Adeline Chang didenda RM7,000
Pemilik akaun Facebook 'Adeline Chang' didenda RM7,000 oleh Mahkamah Sesyen Sepang selepas mengaku bersalah memulakan penghantaran komunikasi jelik.
Thu Oct 24 2024
Pempengaruh perlu jadi pembayar cukai, tunjuk contoh kepada masyarakat - LHDN
Pempengaruh (influencer) masih perlu menjadi pembayar cukai walaupun tidak menerima bayaran secara berkala seperti individu yang menerima pendapatan tetap setiap bulan.
Tue Oct 08 2024
Pempengaruh TikTok buat aksi 'drift' ditahan, kena reman
Mahkamah mengeluarkan perintah tahanan reman selama dua hari terhadap seorang pempengaruh di TikTok yang juga usahawan muda terkenal di Pulau Pinang bagi membantu siasatan Ops Khas Samseng Jalanan.
Sun Sep 29 2024
Alif Teega, Aisyah Hijanah charged with misappropriation of more than RM1.52 million collected for charity
Social media influencer Mohd Hazalif Mohd Hazani, better known as Alif Teega, and his wife Aisyah Hijanah Azhari pleaded not guilty in the Sessions Court.
Mon Sep 23 2024
Menteri Itali letak jawatan susulan kontroversi hubungan dengan 'influencer'
Menteri Kebudayaan Itali Gennaro Sangiuliano meletak jawatan susulan dakwaan bahawa beliau melantik kekasihnya sebagai penasihat kerajaan.
Sat Sep 07 2024
Negara perlu lebih ramai tokoh 'influencer' berilmu - Zulkifli
Bekas Presiden ABIM Prof Datuk Siddiq Fadzil pernah berkata, negara mengalami satu fenomena kebanjiran selebriti dan kemarau tokoh.
Sun Aug 18 2024
Athlete influencers compete for likes as well as medals at Paris Olympics
Athletes do not have to be among the top echelons of fame to gain traction online, says Kate Johnson.
Thu Jul 25 2024
Consider This: Social Media Licensing — Protecting Users or Stifling Voices?
In the wake of TikTok influencer Esha's tragic death—linked to online harassment and death threats—the Government is moving to place responsibility on social media and messaging platforms to tackle harmful content through a licensing regime. How do we ensure these new regulations strike the right balance between protection and freedom? On this episode of #ConsiderThis Melisa Idris speaks to Dr Goh Chee Leong of HELP Education Group, Dr Benjamin Loh of Taylor’s University, and USM’s Dr Ngo Sheau Shi.
Thu Jul 18 2024
Two charged with communication offences linked to influencer Esha’s death
DPP says the cyberbullying incident has negatively impacted the victim's mental and emotional health, resulting in depression.
Tue Jul 16 2024
Government considering introducing specific provision on cyberbullying in Penal Code
The proposed amendment will define the term cyberbullying and classify it as a specific offence in Malaysia.
Tue Jul 16 2024
Pempengaruh maut: Wanita disambung reman dua hari lagi
Seorang wanita tempatan yang ditahan berhubung kes ugutan melalui aplikasi TikTok terhadap seorang pempengaruh media sosial disambung reman dua hari lagi selepas ditahan pada Isnin.
Wed Jul 10 2024